WhatsApp Messenger and WhatsApp Business (Differences)

WhatsApp Messenger and WhatsApp Business (Differences)

WhatsApp Messenger and WhatsApp Business applications are the most utilized social media networking tools, which are giving ease for communication. People use these apps mostly because of their features, such as security, speed, etc.

Their user-friendly designs, reliability, and functionality make the WhatsApp Messengers suitable for personal and business purposes. WhatsApp is being built gradually and systematically by introducing payments, location sharing ability, audio/video calls, and document attachments, the messenger app is a one-stop solution for virtual interactions.

Even though the apps bear the same name (WhatsApp), and both created by the same company, there are certain similarities and differences based on message sending ability, security, interface, etc. you will love to take note of.

Read Also: 10 Effective Educational Apps For Students, Teachers And Parents


Differences Between WhatsApp and WhatsApp Business.


Even though both apps are developed using the Erlang programming language and FreeBSD operating system, the logo designs of WhatsApp and WhatsApp Business are different from one another. Whiles the traditional WhatsApp has no initial letter embedded in its logo, the initial letter of ‘Business’ is placed on the logo.

Contact Label

WhatsApp personal messenger doesn’t support this feature, but WhatsApp Business does. WhatsApp business Labels have color-codes categorically. Through this feature, you can create custom label names to sort contacts accordingly.



User profile varies in both apps. On WhatsApp Business, you can display business name, logo, business category, website URL, showcase product catalog, insert company description, update location and define working hours whiles WhatsApp personal app profile section has only about section, name, display picture, and phone number.


Message Statistics

Message statistics report gives out a detailed analysis of WhatsApp Business. You can analyze through the app’s pre-defined metrics, such as the number of messages sent, delivered, read, and received. This is a crucial element for business owners as they can analyze account performance from the dashboard. While in WhatsApp personal messenger, the message statistics report has limits.


Message Automation

You cannot automate messages on the personal WhatsApp Messenger. However, in the WhatsApp Business app, you can set messages to auto-reply with three message automation functions.

• Quick Reply
• Away and Greeting Messages

As you have read, you can attest that WhatsApp personal and WhatsApp Business are having vast differences and the picture below shows, in summary, the difference between the two apps.

Difference between WhatsApp and WhatsApp Business
WhatsApp and WhatsApp Business


SOURCE: myafroghana.com



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